Nokia snagged two awards at the GSMA Global Mobile Award ceremony at Mobile World Congress 2014 today, including a win for “Best Entry Level or Featurephone”, underlining Nokia’s leadership in affordable mobile phones and its ongoing commitment to connecting the Next Billion.
The win for the Nokia 105 in the affordable device category marked the first time in the 19-year history of the awards that all nominees in one category were made by the same manufacturer. The other devices competing were the Nokia 208, Nokia 515, Asha 210 and Asha 503.
“This is a great achievement for us,” said Timo Toikkanen, “There is still a lot of opportunity in the affordable market. Nokia’s renowned design and quality have made our devices a hit with consumers all over the world. This award demonstrates Nokia’s leadership in this space.”
In addition to the Nokia 105, Nokia won “Best Low Cost Smartphone” for the Nokia Lumia 520, trumping rivals Lenovo A390T, Samsung Galaxy Young, Sony Xperia E and the Xiaomi Hongmi.
“Every Nokia Lumia comes packed with a wealth of innovation, and the Lumia 520 is the perfect example of how we bring exciting technologies and experiences from the high end to everyone,” said Samuli Hanninen, Vice President, Smart Devices, Nokia.
“From the super-sensitive touch screen and polycarbonate design to free Nokia MixRadio and the Nokia Camera app, the Nokia Lumia 520 sets a new benchmark for affordable smartphones. Launched here at MWC last year, this award demonstrates the great momentum for Lumia in the budget friendly range of the market,” Hanninen added.
Now in its nineteenth year, the Global Mobile Awards recognizes the latest and best innovations across the mobile ecosystem including hardware, software, apps and services. In 2014, the Awards had over 160 nominees competing for 38 awards in more than eight categories.