be-mobile fully leverages the power of DAB enabling Toyota Belgium to offer their customers all the advantages of digital audio broadcasting for their in-car navigation systems

On 9 October Toyota the world’s top vehicle manufacturing company by volume (according to the world motor vehicle production by manufacturer: world ranking of manufacturers 2010. OICA. August 2011) announced that all of their Toyota Land Cruiser V8 Grand Prius+ Lounge version Prius Solar Premium version cars sold in Belgium will carry traffic information for their in-car systems on DAB powered by be-mobile and using the RTBF DAB network in French-speaking Belgium (and the VRT DAB network in Flanders).

DAB represents a major industry advancement for real time traffic information; larger traffic data volumes can be processed which in turn ensures more accurate more detailed and more precise information. DAB also vastly increases the speed at which traffic information is updated. The over-riding advantages to the end customer include:

  • More accurate flow prediction of arrival/travel times
  • Real-time mobile radar & traffic alert warnings
  • Parking advice: closest parking lot available places etc.
  • Public transport timetables
  • Weather updates

In French-speaking Belgium “DAB/DAB+ the digital radio broadcasting standard of the future marks a major milestone in the continuing digital revolution” remarked Francis Goffin Director General of RTBF Radio. “DAB/DAB+ means an enriched (with metadata text and visuals) enlarged (more stations) and high quality radio offer which also means high quality traffic information. DAB/DAB+ not only brings phenomenal digital sound quality without interference while driving  but also as be-mobile and Toyota Belgium show  a  host of other features which complement the listening experience such as accurate and precise traffic information directly integrated in the car’s navigation system. As a public service broadcaster the RTBF is proud that its DAB/DAB+ network can contribute to greater safety on the road”.

Cedric Van Rossum Sr. Manager for Toyota Belgium said “teaming up with be-mobile has enabled us to offer next-generation traffic mobility data directly to our in-built car navigation systems. Available as standard in Land Cruiser V8 Grand Prius+ Lounge version and Prius Solar Premium versions sold in Belgium be-mobile’s service enables safer cleaner and more fuel efficient journeys for all of our customers.”

Jan Cools Founder and CEO of be-mobile added “we are delighted that Toyota the world’s leading car manufacturer chose be-mobile to power their new in-car navigation systems on DAB in Belgium” “this represents further proof of be-mobile’s leading position in terms accurate traffic information data and be-mobile’s commitment to developing traffic information distribution using new technologies such as DAB.”

For more information please contact Emma Connolly.

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Original Publication Date: Wed 28 Nov 2012