8 March 2015 is International Women’s Day. At this occasion, the European Commission has released a video in which it shows the important role of women in shaping and implementing transport policy.

With respect to our industry, there is a clear shortage of women attracted to a career in Intelligent Transport Systems. As discussed during the “Women in ITS” session held during the European ITS Congress 2014, the presence of women in Transport is important because gender issues are also relevant for mobility. There are differences in the use of transport systems between men and women and the lack of women expertise in the design and development phases might lead to the roll out of transport system that do not suit female needs and demands.

One of the key challenges in involving more women in transport and ITS is improving the visibility of female experts already contributing to the field. Enabling a balance between work and family life is also essential for making the ITS industry an appealing sector for women to work.